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B O Y punk days

Originally involved in Acme on King´s Road which along with Westwood and McLaren´s shop,  SEX,  clothed most of the early punks. John Krevine went on to open Boy in 1977 with is bondage gear and T-Shirts, gaining immediate notoriety with his shock value window display and inevtable prosecutions.  Despite its punk roots the shop-cum-label soon became a mainstay of the high street boom with the Boy logo becoming  the most bootlegged name of the decade. main picture : John Krevine BOY LONDON MENU