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Debbi Fields - Good enough NEVER is!
Debbi Fields

Passion is the secret to her success

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All her life, Debbi Fields wanted to be in the cookie business. She knew how to bake chocolate chip cookies, but as an entrepreneur knows, going into business was a different matter. Debbi Fields lacked one ingredient needed to open her cookie shop: money.

She went around to banks with a plate of cookies and eventually found someone who believed in her product as much as she did.

When by 3 p.m. the first day she did not sell a thing, and she took to the streets and started giving the cookies away as samples. She told the people, "If you like them, go back to my store and buy a few." - and they did!

Passing out cookie samples became the cornerstone of her marketing plan to build the business. Give away samples in the street and make them follow you back to the store.

Today, there are more than 1000 Mrs. Fields cookie stores in seven countries and in 1998 acquired the great American Cookie Company.

Passion and love for what you do, the best quality product, the will to achieve, and putting your family first made her the success she is today.

A special person who deserves to be a Queen~

The greatest failure is not to try. When you dream, wake up and do. - Debbi Fields

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